Sustainability isn’t just a trend; it’s a commitment to the values and passions of individuals, communities, and organizations. Philippine sustainable branding emphasizes the importance of embedding principles into everything we do—our lifestyles, processes, and operations. Clearly, sustainability makes perfect sense: it reduces waste, cuts down on production needs, and lowers costs.
However, the real question is whether we can truly stay committed to sustainability in an era dominated by rampant consumerism fueled by the internet and pop culture.
Climate Change
Climate change, driven by air pollution, waste on land and at sea, and the insatiable demand for production, will remain significant challenges in the years ahead. Recently, many new businesses have emerged, including a surge of eco-friendly brands gaining traction on social media and resonating with audiences. One notable trend is the rise of thermal flasks, offering a great way to carry water and reduce the need for plastic bottles. However, some individuals have turned this into a collecting hobby, which, in turn, can overshadow the core message of sustainability.
Sustainable Branding
The “ber” months are here, and we’re already counting down to Christmas! Philippine sustainable branding is reflected in the way Mariah Carey and Jose Mari Chan’s songs play in our minds, marking the official start of the gift-giving season. We’re delighted to continue the tradition of wrapping gifts in newspapers, magazines, and colorful paper, even reusing the paper bags from last year. Now is the time to prepare your gift list for your relatives and godchildren.
It’s truly innovative for brands to build their identity that’s focused on creating products that provide solutions to current challenges rather than adding to the burden. It takes real courage and determination to achieve that. To help you explore sustainable options, here are some local brands that consistently demonstrate their passion and integrity—let’s always prioritize supporting local businesses.
Packaging – EcoNest
Our waste management systems struggle to keep pace with the overwhelming use of plastics. EcoNest is paving the way for sustainable packaging with innovative solutions like compostable and plant-based products. They believe that the future of humanity relies on the health of our planet. Since its founding in 2018, EcoNest has supplied over 1,000 MSMEs and corporations.
Clothing – ProjectPH
Clothing has been one of the most consumed products in this generation. Everything is just so reachable with a click away. Fast fashion is so rampant and these companies have been blinded by overproduction. It’s important for these sustainable clothing brands to enter the scene. It’s high time that the audience should prioritize quality over quantity.
ProjectPH offers upcycled pieces and accessories, based in Tagaytay. Owner and seamstress Lyca Accad has creatively transformed wheat flour sacks into an eco-friendly alternative to commercial fabrics. She uses katsa cloth to craft beautifully designed tops, corsets, dresses, skirts, and hats. You can place orders for these unique creations through all of their social media platforms.
Supermarket – Simula PH
If you’re seeking a one-stop shop for all things sustainable, look no further! Simula PH is an online marketplace featuring a variety of brands that offer eco-friendly and zero-waste products. Whether you’re in need of home tools, personal items, or gifts, they have plenty to offer. Simply shop by category or brand on their website to find exactly what you need.
Phone cases – Fili
For every phone case sold, a tree is planted, making this brand a champion of sustainable practices with a purpose. In a market filled with phone cases, it’s refreshing to see a brand that openly shares its passion for nature. Fili’s phone cases are crafted from wheat fiber and a compostable thermoplastic polymer made from renewable raw materials.
Candles – Lumi Candles PH
Candles are a perfect gift when you’re unsure what to give. Show your thoughtfulness by choosing biodegradable and non-toxic options. Delight your loved ones with handcrafted candles from LUMI Candles PH, made from 100% pure soy wax. Their organic-based, non-toxic liquid solutions make these candles a sustainable and mindful choice.
Clementine Design Collective is dedicated to helping values-based businesses make a meaningful impact on social media through Philippine sustainable branding. We understand the power of purposeful storytelling and authentic connections in a fast-paced digital world. By curating engaging, visually striking, and mission-aligned content, we ensure your brand resonates with your audience’s values and aspirations.
Partner with Clementine Design Collective to transform your social media presence into a platform that truly reflects your brand’s purpose and creates lasting impressions.
English